6/30/2023 0 Comments Workfront purchased by adobe![]() This is difficult with a manual process of updating spreadsheets, running reports, and passing your findings up the ladder. When a project is overextending your teams’ allocated hours, corrective action is necessary. Misalignment between a project’s budget and execution is a problem that continues to plague marketers, managers, and executives. With the agility to quickly reallocate unspent dollars and capacity across projects, you maximize the impact of your limited resources. You need real-time visibility into budgeted, forecasted, and actual spend alongside how these activities are performing. Marketing budgets and spend are under more scrutiny than ever.
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